Martha Graeff’s Awakening, Letting Go & The Beauty of Aging

In this raw and heartfelt episode, Valeria sits down with her close friend Martha Graeff to talk about everything from rebuilding her mental and physical health to launching her wellness brand Happy Aging.

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In this raw and heartfelt episode, Valeria sits down with her close friend Martha Graeff to talk about everything from rebuilding her mental and physical health to launching her wellness brand Happy Aging. Martha shares how hitting rock bottom became the catalyst for a full transformation. They explore solo travel, shifting beauty standards, the pressure of aging in Miami, and finding love again at almost 40. It’s a powerful conversation about choosing yourself, starting over, redefining what it means to thrive, and embracing the aging process through empowerment and strength. 

Follow Martha: https://www.instagram.com/marthagraeff/ 

Follow Happy Aging: https://www.instagram.com/happyaging/ 

Shop Happy Aging: https://happyaging.com/collections/all 

Follow me: https://www.instagram.com/valerialipovetsky/ 

Shop my look from this episode: https://shopmy.us/collections/1592777  

Mentioned: 

Brazil Trip Vlog: https://youtu.be/QWNbqW1SVHk 

What we talked about:

00:00 Introduction and Casual Start

00:35 Deep Dive into Personal Connections

01:57 Memorable Trip to Brazil

03:50 Transformative Solo Trip to India

09:11 Struggles with Modeling and Body Image

13:05 Navigating Divorce and Personal Growth

22:52 Launching Happy Aging

29:58 Eager Conversations and Happy Aging

30:17 Green Light Theory and Brand Success

30:58 Understanding Women's Health Needs

32:52 Personal Health and Fitness Journey

33:45 Redefining Aging and Finding Confidence

37:20 Embracing New Love and Overcoming Codependency

43:46 Balancing Personal Life and Social Media

47:31 Final Reflections and Rapid Fire Questions

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ABOUT THE GUESTS

Martha Graeff

Martha Graeff is a Brazilian-born entrepreneur, influencer, model, and wellness enthusiast who has dedicated her career to promoting a healthy, joyful approach to aging. After years of being a fashion model, Graeff's interests began to evolve, and she shifted her focus from fashion to wellness. This journey ultimately led her to found Happy Aging, a brand that combines her expertise in lifestyle and beauty with a fresh perspective on aging. Recognizing a gap in the wellness market for effective, accessible products aimed at aging gracefully, Graeff set out to develop solutions with Co-Founder Dr. Daniel Yadegar, that could make a meaningful impact. Founded by Martha in 2018, The Bazaar for Good is a philanthropic event that brings influential women together to raise funds for pediatric hospitals, schools and life-changing programs for vulnerable children.

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